CRM Enrichment Quickstart 1) Import into a staging list (not your live CRM). 2) Keep verified email and verified phone fields only. 3) Normalize core fields (state, ZIP, phone format). 4) Deduplicate by church_name + full address. 5) Tag by state, denomination, and verification status. 6) Sort by confidence score to prioritize stronger records. 7) Export a clean outreach segment for CRM import. InstitutionalDirectories.com